Friday, 14 December 2018


It's been a while, I did some things, I moved cities, I started a fitness clothing brand. 

Reform Apparel has been my little project of 2018 and it has been tough. Dedicating all my own time and money into production, photoshoots, websites, social media content and models - I can honestly say I've enjoyed every moment of it but it's not easy. 

Reform Apparel was created for men and women to buy affordable, stylish but simple activewear suitable for all types of activity from a brisk walk to 250kg deadlifts. Up against the giants of the activewear world like Gymshark, LuluLemon etc. it's very hard for people to discover small brands without a huge team of developers.

With that said, we've had a few sales this year and lots of support from local influencers. I'm always on the lookout for people to try out our products to gain some feedback and exposure. If you'd be keen, drop me an email to and I'll get back to you! (Don't forget to link your social media handles too, I'll be nosey-ing..) 

That's all for now. If you've been here since the start, I'd love to know what type of content you'd like to see moving forwards by leaving a comment below. Alternatively, head over to my Instagram page and drop me a little DM! 

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